Sporting Habits for Life

Research commissioned by Sport England explored the determinants of sports and physical activity participation among young people and found that ‘being with friends’ and ‘having a laugh’ is an important and the most enjoyable aspect of participation in sport. Sandwell Community Hubs is therefore committed to:

  • Supporting the development of Sports-In-Friends using the ‘interests of sports within different cultural friends circles of all ages’ as a starting point to engage, connect, break down barriers, and empower them to create a sense of belonging and friendship amongst different community groups. In the delivery of the programme, we seek to create a team of Sports Connectors who would work with the Centres whist engaging ‘groups of friends’ to develop and participate in joint community sports activities.
  • Supporting the development of Sports2Work initiated by the concept of employability skills in team sport, as a way of developing a positive attitude toward Life; self-confidence and realising hidden potentials in sports. In the delivery of the programme, we seek to create a team of Sports Employment Coach to deliver much needed employability coaching related to the sports sector.
  • Supporting the development Sandwell Women’s Sports Partnership with the aim to create a ‘sporting habit for life’ for women by developing innovative approaches to women’s interaction with sports. In the delivery of the programme, we are seeking to establish a team of female sports connectors with the aim to increase participation of women in local sports activities, transforming women’s passion for sport into employability/work opportunities and increasing the number and capacity of localised female sports representatives. 
  • Sandwell Community Hubs is committed to referring centres using a sport for development approach, and in need of capacity building support to Sported; a national sport for development membership organisation, for support, potential introductions to local Sported members with shared challenges, or even to become members themselves. 
  • Sandwell Community Hubs is also committed to working with the Active Black Country which is one of 44 County Sports Partnerships in England to support increasing sports participation in the region through use of innovative ideas and promoting good practices and collection of sports participation data.